The Platform
Everything you need to close more deals
Every brokerage talks about support. Waterfront built a platform — six integrated tools that work together so you can focus on selling.
Marketing Center
Automated120+ branded templates auto-generated per listing. Social, print, email, and digital — all compliant, all on-brand, delivered the moment a listing goes live.
Waterfront Institute
IncludedOn-demand training with video courses, quizzes, and certifications. Weekly live sessions Tuesday–Thursday covering contracts, negotiation, market analysis, and technology.
Transaction Platform
Full TC SupportDigital forms, compliance checklists, and TC support from contract to close. Every step tracked, every document organized, every deadline protected.
MLS Intelligence
Live DataLive market data, office rankings, competitor analysis, and automated listing alerts. Know what's happening in every neighborhood before your competition does.
Team Building Support
OptionalWant to build a team? We help you do it — recruiting tools, prospect tracking, and brokerage-level support to grow your own team within Waterfront.
Escrow Management
FREC CompliantWe handle escrow funds for the landlord customers you serve — lease accounting, reconciliation, tax tracking, and full audit trail. FREC-compliant escrow management as a service, so you never touch the funds.
By the Numbers
Naples · Marco Island · Bonita Springs · Estero · Fort Myers · Cape Coral
The Math
Enter your numbers. See the difference.
Plug in your actual commission split, fees, and production. The calculator does the rest.
What Could You Be Earning?
Enter your current numbers. See what you’d keep at a 100% commission brokerage.
Your Current Brokerage
Waterfront fees: $100/month + $400/transaction. No commission splits. No royalties. No brand fees.
For Broker-Owners
Ready to step away from running a brokerage?
The overhead, compliance, E&O, and liability never stop. If you’re thinking about winding down your brokerage, we can absorb your licensees into Waterfront’s infrastructure — seamlessly, with no disruption to their business. Your Realtors get a better platform. You get your life back.
Learn MoreConfidential. No obligation. Speak directly with our leadership team.
Common Questions
Everything you want to know
Waterfront Realty Group, Inc. is an independent, Realtor-owned brokerage serving Southwest Florida since 1986. With 200+ licensees and a true 100% commission model ($100/month + $400/transaction), Waterfront gives Realtors a full platform without giving up a percentage of every commission.
Realtors at Waterfront Realty Group, Inc. keep 100% of their commission on every transaction. The only fees are $100 per month and $400 per transaction. There are no commission splits, no royalties, no brand fees, and no hidden costs.
Waterfront Realty Group, Inc. operates Waterfront Institute, offering professional development sessions every Tuesday through Thursday at 11:00 AM. Sessions cover negotiation, market analysis, contracts, compliance, technology, and business building. Training is included at no additional cost for all licensees.
A Realtor-owned brokerage means the owners are active, producing Realtors — not investors, corporate shareholders, or a luxury brand. At Waterfront Realty Group, Inc., the ownership group still sells real estate under the same 100% commission model you do.
Contact our Director of Business Development any Thursday at 9:30 AM, or call (239) 263-1000. You must hold an active Florida real estate license. The transfer process is handled within days.
Waterfront Realty Group, Inc. operates offices across Naples, Florida including 3066 Tamiami Trail N, 707 12th Ave S, and 1395 3rd St S. All 200+ licensees have access to all locations.
Ready to Make the Move?
One conversation.
No pressure.
Real numbers.
Bring your production numbers. We'll show you exactly what you'd keep at Waterfront vs. where you are now. No pitch deck. No follow-up pressure. Just math.
Our Principal Broker • Director of Business Development
707 12th Ave S • 1395 3rd St S • Naples, FL
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Waterfront Realty Group, Inc. is a licensed real estate brokerage in the state of Florida. © 2026 All rights reserved.
FREC License #CQ257718 • Equal Housing Opportunity • Commissions are negotiable and are not set by law • All licensees are independent contractors.